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Date: 5 months ago   Category: Companies

"Thanks" after all can be smeared on bread


The Sernursky creamery in Mari El produced butter which is called "Thanks". Marketing specialists called the idea very successful the Photo: sernur.club Thanks will smear on bread. The Sernursky creamery in Yoshkar-Ola produced the Thanks butter, on packing the inscription "Smear on Bread". The author of the name of a product — the marketing specialist of the plant Natalya Yuldasheva. However, she admitted that the idea not absolutely its, and one of users of Twitter whose post to it was sent by the husband: marketing specialists, produce already oil under the name "thanks",
that when said: you will not smear thanks on bread,
I such, getting your oil: and you are sure, a puppy? — Jew (@jewwantsmoney) on June 2, 2018. The Thanks butter as it is reported on the website of the plant, costs 112 rubles for a pack. Thanks to the successful name of a campaign for promotion of a brand it is easily possible to make witty and memorable, speaks to the deputy director general of CrosDigital Ksenia Kasyanova: Ksenia Kasyanova deputy directors general of the CrosDigital company "Why did not guess earlier? Unfortunately, we have such corporate culture in the country, not each producer is ready to joke, and there are more and more businessmen who are ready in the brands, in the names to address what is pleasant it is it is clear and easily perceived by audience. The name without additional communicative support nevertheless as it seems to me, will remain a charming joke. As always in communication, besides the successful name, it is worth worshipping it correctly. Therefore as it seems to me, this brand is perfectly suitable for support in social media, for distribution among very wide group of audiences. Therefore if all make correctly, we wait for the large volume of memes in the nearest future and, I hope, a positive response for the company". When the meme about the Thanks butter appeared on the Internet, users began to joke in reply. One advised to release charms with the Thanks brand that it was possible to put in a pocket, and others — to produce lollipops with the obscene name. To add BFM.ru to your sources of news?

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