The vice-president of Lukoil and the owner of Spartak has published program article in the Sport-Express newspaper. What was offered by Fedun and as far as these reforms of a realizuyema? Leonid Fedun. Photo: Dmitry "Without solution of a question with the media rights our soccer is doomed by Serebryakov/TASS to continuous degradation" — the chairman of the board of directors of Spartak Leonid Fedun on pages of the Sport-Express newspaper writes. In Europe clubs gain the main income from contracts with television. In Russia the telerights give 12% of receipts of premier league, clubs get a quarter of this sum (1,5 billion rubles a year). Once again: it is a payment "TV Match" for the right of display, but RFPL reproaches TV men that they don't share income from TV commercial. "It is possible to argue on quality of the Russian football show, but it obviously not worse than, say, in Belgium or Turkey" — Fedun notes. He suggests to replace the budgetary support of clubs with the transparent system of subsidizing of the media rights with direct dependence on sports results. Fedun is sure that after that contracts will grow up. Unfortunately, it is possible only in the conditions of the ideal market, the head of the department of sports management of the Moscow financial and industrial university "Sinergiya" Vladimir Lednev:vladimir Lednev the head of the department of sports management of the Moscow financial and industrial university "Sinergiya" "Notices when we speak about the media rights, there have to be companies which want these rights to buy. Here after all so far we say that it "TV Match", there are practically no competitors, and, I think that they in many respects count this money, approximately try to understand how many it is possible then as a result to earn from it. It seems to me that can't so just be told: "Let's increase the cost of the media rights twice". But it is important to do it because it is a serious way of development. If there were three-four more TV channels, it would be a little bit simpler". One more important idea about which Fedun writes is severe conditions of licensing. "We are financial outsiders of the European football market but only rich leagues are able to afford to have a large number of professional clubs" — he says. According to Fedun, only the clubs having stadium with the covered stands with a capacity at least 20 thousand audience, own academy and deficit-free budget in 13 million euros have to be allowed to participation in the highest division. At the moment only seven clubs conform to this requirement. Thus, the premier league can be reduced. Fedun suggests to expand Football National League till 32-36 clubs and to break into two divisions to reduce transport costs of teams. Fedun's proposals are commented by the president of Soccer Market group of companies, the football manager Yury Belous:yury Belous the president of Soccer Market group of companies, the football manager "It is necessary to create the program of gradual transition within five years in order that at once teams haven't collapsed. It is necessary that professional football clubs initially spent money so much how many earn. Let he бу
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